RattanIndia Announces Partnership with the noon E-Commerce Marketplace to Launch E-Commerce Retailing in the Gulf Region
Ahmedabad, December 24th: RattanIndia Enterprises Ltd. today announced the launch of Cocoblu Global Retail in the United Arab Emirates, created to tap into the rapidly expanding digital retail opportunity in the Gulf region. Cocoblu Global Retail is partnering with noon, the region’s leading e-commerce platform, under a hybrid model that leverages noon’s robust marketplace operations and Cocoblu’s deep sourcing strengths.
Through this partnership, Cocoblu Global Retail will bring a curated selection of products across multiple categories (e.g. home, toys, sports, electronics) to customers in the Gulf region via noon. The assortment will continue to expand as Cocoblu Global Retail builds depth and breadth across multiple retail segments, aligned with market needs. The venture aims to enhance product availability, deepen category access, and deliver a high-quality, seamless shopping experience across the region’s fast-growing digital marketplace.
noon provides the platform, technology, and reach to connect brands with millions of consumers across the Gulf. By partnering with noon, Cocoblu Global Retail can tap into this infrastructure and customer base to accelerate its growth across the region, while operating within noon’s hybrid retail and marketplace model.
A key strategic focus for Cocoblu Global Retail will be to provide Indian and global brands with a trusted and scalable route to enter GCC markets, enabling them to reach new consumers through an established retail ecosystem. The arrangement also leverages the existing free trade agreements between India and the UAE, which further streamline market access and enhance the ease of cross-border commerce. The initiative is aligned with RattanIndia Enterprises’ broader vision of building technology-led consumer businesses with global reach.
(Disclaimer: The information provided here is investment advice only. Investing in the markets is subject to risks and please consult your advisor before investing.)
(સ્પષ્ટતા: અત્રેથી આપવામાં આવતી તમામ પ્રકારની માહિતી કોઇપણ પ્રકારે રોકાણ/ ટ્રેડીંગ માટેની સલાહ નથી. બજારોમાં રોકાણ જોખમોને આધીન છે અને રોકાણ કરતા પહેલા કૃપા કરીને તમારા સલાહકારની સલાહ લો.)
